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CES: Blu-ray to Drive Global Economy in 2010

Leading up to the official opening of the 2010 Consumer Electronics Show (CES) in Las Vegas this week, the CEA released some impressive numbers concerning Blu-ray and the economy. The now nearly-four-year-old high definition format continues to mature and showed strong growth in 2009, as Blu-ray equipped HTiB (Home Theater in a Box) systems were listed as one of the fastest growing products for the year, showing a 329% increase in sales in North America.

Additionally, the CEA added figures showing that Blu-ray products, along with LCD panels, are expected to help drive the global economy in 2010. Blu-ray is expected to capture nearly 30% of the video player market share for 2010 and contribute $14 billion $18.5 billion in sales to the global economy. This is more amazing when it is considered that the CEA’s numbers do not reflect Sony’s ubiquitous Playstation 3 gaming console.

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